Lesson 07 Marketing - LISTEN
Introduction to the Marketing Lesson
The Marketing lesson in the Business English Conversations course is designed to help learners improve their business English skills, especially in the field of marketing. This lesson provides learners with the necessary knowledge and skills to communicate effectively in a global business environment.
Objectives of the Marketing Lesson
The objective of the Marketing lesson is to help learners acquire the necessary skills and knowledge to succeed in the field of marketing. Specific objectives include:
- Improve English communication skills in a business environment
- Understand basic marketing terms and concepts
- Develop analytical and creative thinking skills in business
Effective Learning Steps
Step 1: Learn Basic Marketing Terms
Learners will be introduced to basic marketing terms and concepts, helping them better understand this field. These terms will be explained and illustrated with specific examples.
Step 2: Practice Communication in a Business Environment
Learners will participate in real communication activities, helping them develop English communication skills in a business environment. These activities will include group discussions, idea presentations, and problem-solving.
Step 3: Analyze and Think Creatively
Learners will be guided on how to analyze and think creatively in business, helping them develop this skill and apply it in practice. Examples and case studies will be used for illustration and guidance.
Benefits of Learning This Lesson
Learning the Marketing lesson in the Business English Conversations course will bring many benefits to learners, including improving business English skills, understanding basic marketing terms and concepts, and developing analytical and creative thinking skills. This will help learners succeed in the field of marketing and achieve their career goals.